More Choice for More Investors

Fifty years ago, investors had to choose between stocks, bonds and some mutual funds. As Canadian society has matured and demographics have changed, financial firms have had to offer a greater diversity of products.

“For most Canadians, even the boomers who first invested decades ago, product choice is paramount. Over time, the financial industry has come to realize that everyone has different needs and that having more options allows people to invest how they want.”


Investors have always been motivated by the same general goals: saving for retirement and increasing wealth. However, the path to investing success looks much different today than it did decades ago, says Michael Schnitman, Senior Vice-President and...

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